Knowledge Base

Create smaller versions of assets (derivatives)

A derivative is a file that is based on another source, for example, a low-resolution representation of a print-quality photo. During the upload process, Bynder can automatically create pre-defined image derivatives with different dimensions, quality, and format. Bynder can either maintain the original aspect ratio of an image, or crop or pad an image to fit the specified dimensions. We can create smaller versions of your original image asset in both a JPG and PNG file extension. However, the resolution of derivatives can't be larger than the original file.

If derivatives are automatically created for you, you do not have to manually download assets and resize them.

If you are new to the concept of image derivatives, and want to explore it more, see Get started with image derivatives. Do you already know the basics and do you want to explore more? Check out the other types of derivatives we offer below.


You might want to use derivatives to protect your source files. For example, you can make the Original files not downloadable for light users and allow light users to download derivatives or web versions only.

Enable the Download web versions permission for light users so that they can only download derivatives whose resolution is below 800x600 px.


If you want your derivatives to be automatically generated, contact your Customer Success Manager. We can also create derivatives of video files.

If the resolution of your original images is sufficient, Bynder creates the following default derivatives:

  • mini: 80x80 pixels

  • thul: 250x250 pixels

  • webimage: 800x600 pixels

The resolution of your default derivatives may deviate slightly from the dimensions mentioned above depending on the aspect ratio of your original images.

We can set custom resolution for your derivatives. When creating a derivative with custom resolution, Bynder uses the longer side to create the derivative. If your image is, for example 800 by 600 pixels, the 800 pixels side is used for resizing. The 600 pixels side is scaled according to the aspect ratio.

In addition to custom file dimensions, we can also set up a custom DPI value for your derivatives. For instance, we can automatically generate a 300 DPI derivative of your original 600 DPI image file.

If you don't want your files to be resized according to the aspect ratio we can enable an automatic crop for you. When cropping we can use the exact custom resolution. The derivative is then created from the center point of the image. Alternatively, if you edit an asset and set a focus point, the derivative for this asset is automatically adjusted to be cropped and resized from the focus point.

If you need images that have default dimensions and the aspect ratio preserved to use in your webshop, we can resize the image according to the longer side and aspect ratio, and the remaining canvas size will be filled with a blank space to meet your fixed dimensions.

We can customize the derivatives to be created in specific output formats only (JPG, PNG, or both), to be created for the assets with specific regular expressions, to be publicly available, to be created for assets that are in specific formats (for example, for JPG assets only), or to be generated in a one of the three color models (RGB/CMYK/inherit).

PNG derivatives can also be customized to preserve transparency, and for JPGs we can define the desired quality.

We can also create a unique URL for each derivative.


Currently our image derivative setup is not fully applicable to the following file formats:

  • AI and PDF

    We only support RGB derivatives for AI and PDF files. CMYK derivatives or derivatives which inherit the color profile of the original file cannot be created when the original file is in the AI or PDF file format.

  • DNG

    We cannot create derivatives for DNG file when the original DNG file does not contain a preview file. Derivatives are based on this preview file, so make sure your original DNG files have a preview file inside.

  • TIFF When the original file is a TIFF file the transparency cannot be preserved when:

    • The file includes transparent clipping paths, which often occurs when the TIFF file is saved in Adobe Photoshop.

    • The TIFF file contains more than one alpha channel or a custom alpha channel.

    • The ExtraSamples metadata field of the TIFF file contains an unsupported value such as Unspecified. Only one of the following two values is supported:

      • associated alpha

      • unassociated alpha

We support the following derivatives:

  • MP4, TS or WebM as container / extension / type

  • H264 or VP8 as video codec

  • AAC or Ogg Vorbis as audio codec

We can customize the bitrate, frame rate, resolution, sample rate, frames between keyframes, number of reference frames, profile and level. Video derivatives can be made publicly available.

We can convert the original DoC, DOCX, PPT and PPTX document and offer it as a PDF derivative.

In some cases you may want to customize your files in a more advanced way using your preferred software, such as converting your image to grayscale. The manual derivative feature allows you make the customizations outside of Bynder and to then easily upload it back to Bynder as manual derivative. Read more about it here.

Are you using your derivatives on external websites and do you want to protect your assets? Apply a watermark to your derivatives to make sure you can always recognize your assets and reduce the risk of them being misused. Read more about it here.

To enable the derivatives for you, we need to know the resolution you require. Normally, we advise the image derivatives to be the following:

  • Original

  • Large (JPG - 1024*786 - 300 DPI - RGB)

  • Small (JPG - 640*480 - 72 DPI - RGB)

For videos, we recommend the following:

  • Original

  • Large (MP4 at 1920 x1080)

Read more about all the supported output file formats we offer for conversion here.

Read more about downloading derivatives here.

Learn more